Francesca Gino – Rebel Talent – Why It Pays to Break the Rules at Work and in Life

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Francesca Gino – Rebel Talent – Why It Pays to Break the Rules at Work and in Life

Do you want to follow a script — or write your own story?

Award-winning Harvard Business School professor Francesca Gino shows us why the mostsuccessful among us break the rules, and how rebellion brings joy andmeaning into our lives.

Rebelshave a bad reputation. We think of them as troublemakers, outcasts,contrarians: those colleagues, friends, and family members whocomplicate seemingly straightforward decisions, create chaos, anddisagree when everyone else is in agreement. But in truth, rebels arealso those among us who change the world for the better with theirunconventional outlooks. Instead of clinging to what is safe andfamiliar, and falling back on routines and tradition, rebels defy thestatus quo. They are masters of innovation and reinvention, and theyhave a lot to teach us.

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Francesca Gino, a behavioralscientist and professor at Harvard Business School, has spent more than a decade studying rebels at organizations around the world, from high-end boutiques in Italy’s fashion capital, to the World’s Best Restaurant,to a thriving fast food chain, to an award-winning computer animationstudio. In her work, she has identified leaders and employees whoexemplify “rebel talent,” and whose examples we can all learn toembrace.

Gino argues that the future belongs to the rebel — and that there’s a rebel in each of us. We live in turbulent times,when competition is fierce, reputations are easily tarnished on socialmedia, and the world is more divided than ever before. In this cutthroat environment, cultivating rebel talent is what allows businesses toevolve and to prosper. And rebellion has an added benefit beyond theworkplace: it leads to a more vital, engaged, and fulfilling life.

Whether you want to inspire others to action, build a business, or build more meaningful relationships, Rebel Talent will show you how to succeed — by breaking all the rules.

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